Builder breakfast, with an online marketing expert on Wed, Feb 13 or Thurs, Feb 21

Join us in Elgin, Wednesday, February 13 or in Mundelein, Thursday, February 21 for our next breakfast seminar. Enjoy a free breakfast followed by a presentation from Charles Falls, social media and marketing expert from DC Interactive Group. His topic, “Online Marketing Doesn’t have to be Like Herding Cats”, will cover how to reach your audience using the Internet and social media.

Charles Demi Cooper

Thanks to the internet and social media, home buyers now feel empowered to find real estate information all on their own via websites, support groups, friends, and even strangers in forums. Like cats, they are literally all over the place. In order to effectively and efficiently introduce themselves, today’s home builders and remodelers must recognize the power that buyers now have and work with it, rather than against it. Marketers must herd cats, guiding them slowly and deliberately toward their desired goal in a way that is highly trackable. This breakfast session will show how, using proven, simple internet tools, strategies, and familiar sites, you can find potential buyers, draw them to you, begin a dialog, and then guide them through a step-by-step trackable learning process that leads them to you.

What: Free breakfast and industry expert seminar
Where: Wednesday, February 13 at the Elgin Seigles, 1331 Davis Rd & Thursday, February 21 at the Mundelein Seigles, 1440 Townline Rd.
Time: Breakfast 7:00-7:30 am; Program 7:30-8:30 am
Bonus: Earn a $250 spiff off any $2,500 purchase (offer expires in 60 days), plus attend four out of six upcoming events and we’ll give you a $100 Visa gift card.
RSVP: Allyson, 847-742-2000 or allysons@seigles.com

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